Big Agriculture and food companies are shelling out gobs of cash ahead of November's election to convince Californians to vote against a proposed law that would require businesses to label products that contain genetically modified organisms..
Proponents of Proposition 37 applaud the strict labeling requirements and say it will help consumers make better purchasing decisions. Opponents say that the labels are misleading and overly burdensome to food producers. Not only that, they claim, but compliance would be costly -- an expense that would likely drive up the price of goods in the grocery store
Shouldn't the consumer be the one to decide what's to overly burdensome for them?
How is it misleading to say that this food is a product of GMO experimentation?
Does not the consumer have the right to deny the status of guinea pig over products that have never been tested for human consumption?
The money is behind the opposition, literally.
Prop 37's opponents include Monsanto (MON), PepsiCo (PEP), Coca-Cola (KO), Hershey (HSY), and Kellogg (K). Together these companies and other large agricultural concerns have already spent millions to fight the proposed labeling law.
Wake up America, it's time to back California's request for the requirements of Proposition 37.
But it's not just about labels; it's about setting a precedent.
Opponents aren't just worried that the law will drive California consumers away from their products. They also fear that the rest of the country will follow California's lead and give the anti-GMO movement traction in other states.
