Wednesday, September 9, 2009

McDonald's fails to curry favour in Asia

http://www.telegraph.co.uk/finance/newsbysector/retailandconsumer/6158153/McDonalds-fails-to-curry-favour-in-Asia.html

Chalk one up for the little guy.


It might still have the golden arches, but McDonald's has lost an eight-year trademark battle to protect its right to the use of the "Mc" prefix around the world.

By James Quinn
Published: 8:29PM BST 08 Sep 2009


Would you confuse McDonald's (inset) with McCurry? The burger chain has lost its battle with Malaysian restaurant owners Mr A.M.S.P Suppiah and his wife Kanageswary to stop them using the 'Mc' prefix. In what is likely to prove a precedent-setting case, Malaysia's highest court has ruled that McCurry, a curry restaurant on the outskirts of Kuala Lumpur, can retain its name.

Malaysia's federal court ruled that McDonald's cannot appeal against a lower court's verdict, which found in favour of McCurry – whose name is an abbreviation of Malaysian Chicken Curry